Marvel has announced a new agreement with Penguin Random House Publisher Services to distribute their comics and graphic novels to the direct market, beginning Oct. 1.
The deal is “an exclusive worldwide multi-year sales and distribution agreement for Marvel’s newly published and backlist comic books, trade collections and graphic novels to comics shops.”
This effectively replaces Diamond Comics Distributors as Marvel’s route to comic book stores. Diamond, however, will still act as a wholesaler and will receive product through Penguin, so retailers can still choose to order Marvel’s products through them.
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