Dark Horse moves to Penguin Random House for direct market comics distribution

Dark Horse will move their comic shop distribution from Diamond to Penguin Random House starting next June.

Penguin Random House’s overall footprint in the direct market will grow again next year, as Dark Horse has announced plans to move their business to the growing comics distributor.

Dark Horse follows Marvel and IDW in moving away from their longtime distributor, Diamond, to partner with Penguin Random House Publisher Services.

“It’s an exciting time for the industry, and our move to Penguin Random House for direct market distribution comes after our successful partnership in bookstore distribution,” Dark Horse Founder and CEO Mike Richardson said. “Random House will help us expand our reach to retailers and fans around the globe.

Effective June 23 of next year, Penguin will handle distribution of Dark Horse’s newly published and backlist comic book periodicals, graphic novels, and manga to the Direct Market comic shops. Penguin was already the distributor of Dark Horse’s graphic novels to the book channel.

“Diamond Distribution has been a key partner for Dark Horse for nearly 30 years. As we move on to this next stage in our company’s growth, we want to say thanks to Steve Geppi, Chuck Parker, and the Diamond team, and while we will be moving our comics distribution to Penguin Random House, it is important to note that our products will still be available through Diamond as well,” Richardson said.

Richardson is referencing the fact that comics retailers who want to continue to use Diamond to order Dark Horse’s products will still have that option, as Diamond is a wholesaler for Penguin in the U.S. and the U.K.

Geppi, Diamond’s founder, also released a statement about the move, which you can find in full on Newsarama. “Dark Horse has been our valued partner for close to 30 years and we are pleased that Diamond remains a key source for Dark Horse comics and graphic novels to the Direct Market domestically and internationally. We are also pleased to maintain our role as distributor of Dark Horse merchandise worldwide.”

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